I AM THE FOUNDER + CREATIVE DIRECTOR FOR UPRISING / PROVIDING BRAND AND MARKETING DIRECTION / I ALSO BRAND OTHER SMALL BUSINESSES & THE OCCASIONAL FREELANCE PROJECTS / CONTACT ME HERE I LOOK FORWARD TO HEARING FROM YOU X
Born and raised in California and a USC graduate, Michelle launched her career in fashion after first working as a graphic designer for BCBGeneration. She conceptualized and developed a new direction digitally for the brand. She then moved onto lead strategy around digital campaigns for AEG, developing activations around various events and live performances. Michelle also has experience working with Victoria Secret, GRAMMYs, OSCARS, LA GALAXY, and many more.
Touching both the digital and design spaces, Hanabusa combined her love for fashion with her love for community, which is what has made Uprising so prevalent to her. With strong ties to community and her Japanese roots, Uprising brings inspiration from Japanese culture and Los Angeles lifestyle you (and your closet) have been waiting for.